Yes yes, I know, a very predictable strapline to a very predictable picture, but hey, we run a bike shop not a fancy ad agency. So, with that in mind, welcome to our new advertising picture campaign thingy.

Lots more versions on the same theme will be appearing around the web over the next few months and we've got special bigger versions available for download as desktop wallpaper, in the new "Wallpaper" section (see the nw link in the menu other there on the left).

Big thanks to our big model Kel. What a star. (Or should that be pair of stars?)

:-)